Lottery Genius
https://www.lotterygenius.co.uk
Brief
The idea for this site was to provide users with a way to play their lottery numbers thousands or even millions of times. It provides a useful tool to simulate the kind of results and returns one would expect to get if playing many times over a prolonged period.
The owner put the idea to SEO Website Designers to see if it could generate any revenue.
Proposal
SEO Website Designers proposed to design and create the site to rank on the first page of Google for lottery queries. This way the owners could at some point, as traffic increased, generate some revenue from advertising and affiliate links.
To do this SEO Website Designers undertook keyword research, created the website, and planned a content strategy for blog posts around the best lottery numbers, probability of winning the lottery, how to win the lottery and other topics with high search volume.
Outcome
Lottery Genius now links on page 1 of Google for the brand term, 1st on page 1 for ‘lottery genius test numbers’ and 2nd on page 1 for ‘lottery genius check numbers’.
We are currently writing the content and is not yet published, but we aim to be on page one for each blog posts key search term (i.e. ‘best lottery numbers’ and ‘how to win the lottery’).